NEUE KOMPETENZEN von Frieden

New competences

In the 1950s, Willy Frieden became a member of the Swiss Gemmological Society, passed all his exams and was entitled to be called, ‘Expert SGG of Gemstones’.

This laid the foundation for two additional business divisions, which his son Thomas Frieden successfully developed: wholesaling gemstones and cultured pearls. Today, Frieden supplies 250 jewellers worldwide with its collections or individual creations and is widely known for its exclusive gemstones and cultured pearls.